Merchandising
Today, merchandising is able to combine the symbolic value of the souvenir-the tangible reminder of an experience-with the aesthetic and functional. With 20 years of know-how in the design and production of souvenirs, we take care of every stage of the life of our products, from concept to production.
The souvenir evolves into a beautiful and valuable collectible object. With over 20 years of experience in the production of souvenirs and a network of contacts with major international exhibition venues, we have developed expertise in the design and production of museum merchandising that combines attention to contemporary design trends and quality in production.
Our Publishing and Retail area is responsible for the development of museum merchandise related to our artistic programming or on commission. We manage the entire creative process with designers and creatives, curate production with attention to quality and the environment, and ensure widespread distribution through museum bookshops and retail. Together with our clients and partners we create ad hoc customizations for exclusive visits and corporate events, anniversaries or other corporate occasions.
Case studies
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The Scribbles of Maicol & Mirco
The famous “doodles” of the irreverent cartoonist come to life in a series of objects with a high content of irony. An author’s capsule that enriches the proposal of art&design24, the brand that transforms everyday objects into collectibles.
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I’m Frida Collection
The encounter between the Mexican art icon and Vanna Vinci’s pencil gives birth to a capsule collection designed for those who love freedom, art, and life just like the artist who inspired it. More than a style, a way of being.
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Iconic Raffaella Carrà
A capsule of objects that tell the kaleidoscopic world of Raffaella Carrà, drawing inspiration from art, music, entertainment and fashion to convey the message of freedom of one of the most important icons of music and entertainment.
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TVBOY Capsule
Integrating art with the symbols of contemporary society: this is the message of the Italian artist, among the leading exponents of street art with a neo pop matrix. A message amplified by a colorful and irreverent capsule collection.
art&design24
Themes and inspirations materialize in unique signature items inspired by art, design and fashion. The art&design24 line, launched in 2021, brings together creatives and artists from around the world-illustrators, cartoonists, and designers-invited to sign real collectibles and Art Capsule pieces dedicated to icons of art history.
